Flow Audit
If your website feels a little off, confusing, outdated, or like it should be doing more, this is where we start.
The Flow Audit is a focused strategic review designed to uncover what may be getting in the way of bookings or inquiries, where the experience feels unclear, and what to fix first. Instead of guessing what needs to change, you’ll get clear direction on what’s working, what’s weakening the experience, and whether your site needs a few strategic updates or a deeper refresh.
This is for business owners who already have a website, but know it is not supporting the business the way it should.
What’s Included-
Pre-audit intake form
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Strategic review of one website
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Review of up to 5 key pages
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Mobile + desktop review
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Page-by-page notes and recommendations
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Top 3 priority fixes
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Quick wins list
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Branded audit PDF
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10–15 minute Loom walkthrough
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One follow-up email for questions
Investment $450
Timeline
Delivered within 3 business days after your intake form is submitted.
Best For-
businesses with an existing website that feels unclear or underwhelming
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service providers who want more inquiries, bookings, or stronger trust
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business owners who know something feels off, but do not want to jump into a full refresh blindly
Not Included
This is a strategic review only. It does not include implementation, copy rewrites, redesign mockups, or live website edits.
Next Step
If you decide to move forward with a Refresh, Essential or Strategic Website within 14 days of your audit, $150 will be applied to your project.-
Website Refresh
A strategic update for businesses that already have a website in place, but know it no longer reflects the level of the business.
This is for businesses that do not need a full rebuild, but do need stronger design, clearer messaging, and a more polished overall experience. Think service providers with an outdated site, spas or wellness businesses that have changed offers over time, or brands whose website technically works but feels visually off, hard to navigate, or no longer aligned with how they want to be perceived.
If the foundation is there but the site feels tired, inconsistent, or underwhelming, this is likely the right fit.
What’s Included
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strategic review of your current website
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refinement of existing page structure
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design updates across key pages
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copy guidance and content refinement
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stronger calls to action
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mobile cleanup and layout polish
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basic SEO and on-page best practices
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launch support
Investment
Starting at $3,500
Best For
Businesses with an existing website that needs a visual and strategic upgrade, but not a full custom rebuild.
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Essential Website
A streamlined 5-page website for businesses that need the core pages in place and want a polished, strategic online presence without the scope of a larger custom build.
This is best for businesses with one main offer or a straightforward service structure that can be explained clearly through the essentials: Home, About, Services, Contact, and one custom page based on what the business needs most.
What’s Included-
5-page website: Home, About, Services, Contact, and one custom page
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strategic page structure
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streamlined custom design
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mobile optimization
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copy guidance and content placement
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contact form setup
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basic SEO setup
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launch support
Investment
Starting at $4,500
Best For
Businesses with a simpler offer, a straightforward customer journey, or a site that does not need a large number of pages to build trust and drive inquiries.-
Strategic Website
A custom website for businesses that need more than a simple 5-page site to explain what they do well.
This is for businesses with multiple services, higher-ticket offers, more detailed customer questions, or a client journey that needs more guidance before someone is ready to book or inquire. Think spas with multiple treatment categories, hospitality brands with private events, photographers with different session types, or service providers who need separate pages for multiple offers.
If your business needs more room to build trust, organize information clearly, and guide people toward the right next step, this is the more strategic fit.
What’s Included
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custom website design
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more than 5 pages, based on your business needs
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strategic site mapping and page planning
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custom layouts and content sections
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stronger service organization and navigation
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copy guidance and content refinement
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mobile optimization
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basic SEO setup
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launch support
Investment
Starting at $6,500
Best For
Businesses with multiple offers, more in-depth services, or a website that needs space for detailed service pages, FAQs, galleries, memberships, events, or stronger trust-building.-
Ecommerce Website
A custom website for product-based businesses that need a store that feels easy to shop, easy to trust, and built to support sales.
This is for businesses selling physical products online that need more than a basic storefront. Think florists, retail shops, apothecary or wellness brands, gift shops, or any business that needs customers to browse collections, view products clearly, and move through checkout without friction.
If your website needs to support products, categories, inventory, promotions, and an actual shopping experience, this is the fit.
What’s Included-
custom ecommerce website design
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shop setup and core store structure
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product category organization
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collection and product page setup
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cart and checkout setup
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shipping and payment setup
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mobile optimization
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basic SEO setup
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launch support
Investment
Starting at $8,500
or Custom quoted based on product count and store complexity
Best For
Product-based businesses that need a polished online store with room for categories, collections, product pages, and a smoother path to purchase.-
Brand Foundations Add-On
A simple visual identity add-on for businesses that need their website to feel more cohesive before design begins.
This is for clients who do not need a full standalone branding project, but do need enough visual direction to make the website feel intentional and consistent. Think businesses with an old logo, random colors, no set typography, or branding that feels too pieced together to build a strong site around.
What’s Included
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primary logo
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alternate logo or submark
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custom color palette
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typography selection
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simple brand direction board
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mini brand guide for website use
Investment
Starting at $1,500 as an add-on
Best For
Clients who need a stronger visual foundation for their website, but are not looking for a full branding package.
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Site Care
Ongoing monthly website support for businesses that want their site to stay current without having to manage every little update themselves.
This is for businesses with a live website that need small ongoing updates, but not major redesign work. Think seasonal swaps, photo updates, text edits, promotions, new announcements, or minor layout adjustments that keep the site feeling active and aligned with the business.
If you want your website maintained without it becoming another thing on your to-do list, this is the fit.
What’s Included-
monthly website updates
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text, image, and content swaps
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seasonal or promotional updates
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small layout edits
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routine upkeep and maintenance
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ongoing support for minor changes
Investment
Starting at $1,000/month
Best For
Businesses that want reliable support after launch for updates, upkeep, and small changes that keep the site current.
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Ecommerce Site Care
Ongoing monthly support for ecommerce businesses that need regular storefront updates behind the scenes.
This is for product-based businesses that need more than basic website maintenance. Think stores adding new products, updating collections, changing homepage promos, rotating seasonal offers, or keeping the shop organized as inventory and campaigns change.
If your store needs regular hands-on support to stay current and easy to shop, this is the fit.
What’s Included-
monthly website and storefront updates
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product uploads or product changes
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collection and homepage updates
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seasonal or promotional updates
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basic shop organization support
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ongoing support for small ecommerce edits
Investment
Starting at $1,500/month
Best For
Online stores that need regular product, collection, or promotional updates to keep the shopping experience clean and current.-
Frequently asked questions
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